FISHING & AQUACULTURE
Everywhere, Every Day of the Year
Every single day of the year, nearly 35 million meals consisting of Norwegian seafood are enjoyed worldwide – exported to over 150 different countries. In fact, along with the Viking and the fjords, nothing is recognized more than tasty, fresh, healthy and clean Norwegian seafood.
There are many success stories to be told about Norwegian seafood, but the best known is that of Norwegian salmon. Nothing rivals this salmon in terms of health, taste and accessibility, enjoyed all over the world every day of the year. Other delicacies include halibut and crab – selected for the Bocuse d’Or (World Cuisine Contest) – the fourth time that raw material has been selected for this world championship.
Cultural Link to the World
Seafood is one of Norway´s strongest cultural links to the world. Look at the annual seafood festivals held in Italy, where the dried cod “stockfish” is honored in many different time treasured recipes in such festivals as “Stoccafisso di Norwegia”. Ever since the Vikings sailed the seas over a thousand years ago, stockfish and clipfish have been an export item, pleasing pallets from Spain to Italy, and later to South America and beyond.
Health & Long Life
The Norwegian seafood industry takes health and hygiene requirements very seriously, knowing that compliance mean healthier fish and more satisfied customers. Environmentally sound and sustainable fishing and production methodology is the bottom line – never to be compromised. One key coordinator in this process is Innovation Norway, working nationally and internationally to strengthen this already powerful sector.
Seafood is associated with health and long life, and it is with good reason that people in Norway have amongst the longest life span in the world. Direct access to the best seafood in the world, and a life along the coastline for nearly 80% of the population where a vibrant industry centered around fishing, seafood, aquaculture and fishing gear has made this country one of world´s leaders within this area.
Working with the Sea
With so many Norwegians living close to the sea, a long tradition of working with – and respecting the environmental balance has resulted in expertise within a wide range of fishing gear and services that are both used locally and exported to the far corners of the world. Norway is a leader within areas such as traditional fishing equipment (engines, deck equipment, cables, gearboxes, clutches, anchors), deck machinery equipment and communication equipment. Of course, we must mention aquaculture, where Norway is a world leader both in production as well as in protecting the purity of the seafood through all parts of the production process and value chain.
Sustainable Success Story
One key to the ongoing success and recognition of Norwegian Seafood worldwide is due to the Norwegian Seafood Export Council (NSEC), each year staging activities internationally in dozens of different markets. With its headquarters in the northern Norway city of Tromsø, and with representatives in countries in Asia, South America and Europe, the NSEC makes information – and access to – Norwegian seafood easier for all.
Be one of the 35 million that enjoy Norwegian Seafood today – and get to know the taste of Norway.
